|
We have 3 guests online
Visitors: 67935
|
|
Saturday, 02 February 2008 |
More info...
By Albert Alexander
 Google, being the undisputable leader in search engines from then until now, is placing a high importance on the quality and relevancy of its search engines. Most especially now that the company is public property. In order to keep the shareholders and users of its engines happy, the quality of the returned results are given extreme importance.
For this same reason, doing the wrong things in the Adsense and other forms of advertisements, whether intentionally or unintentionally, will result in a severe penalty, may get you banned and even have your account terminated. Nothing like a good action taken to keep wrongdoers from doing the same things over again.
So for those who are thinking of getting a career in Adsense, do not just think of the strategies you will be using to generate more earnings. Consider some things first before you actually get involved.
Hidden texts. Filling your advertisement page with texts to small to read, has the same color as the background and using css for the sole purpose of loading them with rich keywords content |
|
Last Updated ( Saturday, 02 February 2008 )
|
|
Read more...
|
|
Friday, 01 February 2008 |
More info...
By Albert Alexander
 Many web site owners are getting their Google Adsense account terminated when they have done nothing wrong to deserve the punishment. Considering the money that they are getting from Adsense, they would certainly want to get back into it.
Considering the money to be made with Adsense, it is no wonder that they would want to get back into it. It is that same consideration why the Google Adsense click fraud is thought of and why many people are getting into it.
Click fraud is the act of clicking on ads for the purpose of costing the advertiser money. It is simply the same as paying out cash for false leads. Many people website owners are aware of this fraud and are sharing the same sentiment that this is the one big problem that Adsense is facing.
How do you prevent being involved in this fraud?
Majority of web hosts are offering access logs. Once this is offered to you, it is necessary that you hand it over to Google as well. This allows them to look |
|
Last Updated ( Friday, 01 February 2008 )
|
|
Read more...
|
|
Friday, 01 February 2008 |
More info...
By Jim Pretin
 If you have a struggling internet business, you are probably facing the difficult task of how to attract visitors to your website at a price you can afford. Indeed, internet marketing is a challenge, and it takes years of persistence. There are many affordable ways to get traffic to your site. For now, we will outline the most practical ways for you to market your online business without having to spend a great deal of money.
The most important task is search engine submission and optimization. There are many different search engines and directories on the internet where you can submit your web site. You need to sign up for a monthly submission plan with a credible search engine submission service. There are hundreds of these submission services on the internet; you can find them by doing a search on Google.
However, be wary of submission services that claim to be able to submit your site to 75,000 search engines. These unscrupulous submitters will submit your website to FFA pages and bogus link pages that can actually get you banned |
|
Last Updated ( Friday, 01 February 2008 )
|
|
Read more...
|
|
Thursday, 31 January 2008 |
More info...
By Cheow Yu Yuan
 I understand that a lot of people feel that writing 10 articles per day is a daunting task as it will probably takes like countless hours to do so. But it may not be true if you know how to write fast.
Article is a great form of marketing channel on the Internet. It can be distributed freely by different blogs, websites, and directories, generating more backlinks and traffic back to your website. It is also free of charge if you write them yourself, which make it extremely important for you to know how to write fast if you do not want to spend the whole day writing them.
Actually to write a useful article with 400 words in 10 minutes is definitely possible, as long as you know what are the techniques and things that you need to prepare. Let me share with you some steps to follow to churn out articles fast:
1. Plan what you are going to write about. This is usually the hardest part, but it can be solved with constant writing and practising. |
|
Last Updated ( Thursday, 31 January 2008 )
|
|
Read more...
|
|
Thursday, 31 January 2008 |
More info...
By Poyel Nelson
 It is not merely a rule of thumb but a foundation for various business models on the Internet: Your web site either receives traffic for free through so-called 'organic' search engine results and linking strategies or you simply have to buy traffic. Free search engine results are sometimes being called organic as they are untainted by commercial pricing and conditions.
If your website is to be found among the top-ten search engines results for a competitive term like for example 'Hawaii rentals' on MSN Live Search you have to beat 20700000 other web pages that Live Search has listed in its index for this keyword (retrieved in January 2008). This is not an easy task - and that is why buying instantaneous traffic from a Pay Per Click Program is such an excellent online marketing technique and wonderful business for the providers alike.
Pay Per Click (PPC) describes an advertising method in which advertisers pay each time someone clicks their ad. The major PPC systems include Google Adwords, Yahoo Search Marketing Solutions and MSN adCenter, all of which place PPC ads |
|
Last Updated ( Thursday, 31 January 2008 )
|
|
Read more...
|
|
Wednesday, 30 January 2008 |
More info...
By Rick Lim
 It all began some time ago when I started to dabble into online marketing, when I found the keys and no, not the keys to my car, but the key to becoming rich online, so I can buy a new car. Now listen, I know you are skeptical about marketing online, but it is so easy. In fact too easy. So concider this, working 8-9 hours a day at your job, how easy do you find that? I bet you are frustrated with your income, or at least want to make more.
When i started online marketing, I was making about $80,000 a year working, good money, and most would never strive to achieve more. But that is the whole point of making money. Why do you work? To make money and pay your bills. So why not work your tail off for a few years, make millions and retire young and happy. "Ya ya, I know, only a handful of people make money online, but that is not true. Thousands make money online. Here are |
|
Last Updated ( Wednesday, 30 January 2008 )
|
|
Read more...
|
|
Wednesday, 30 January 2008 |
More info...
By Matthew Meyer
 Companies engaging in business blogging have a definite edge over its competitors.
Here are some advantages:
- Word-of-Mouth. In a survey, there are currently 14 million blogs with 80,000 more being added each day and about 30 percent of the 50 million users are blog readers.
- Awareness and loyalty.
- Feedback.
- Community halo-effect.
For better marketing results, actively promote your business blogs by submitting your blogs to blog search sites and directories. Do not forget to paste in with your blogs, your URL. Be sure that your blogs contain exclusive information with value and are always updated to keep readers popping in, read up your blog, move on to the next and click on again for updates.
The Really Simple Syndication (RSS) feeds are important too in conjunction with your blogs to get the best benefits. Use effective keyword phrases to generate high ranking status in the search engine traffic. In this way you have better chances of people finding your website leading to your blogs. More traffic means more potential |
|
Last Updated ( Wednesday, 30 January 2008 )
|
|
Read more...
|
|
Tuesday, 29 January 2008 |
More info...
By steven94 raker94
 Search engine optimization is a rapidly evolving field of internet marketing, and developments in search engine optimization have kept webmasters on their toes. Everyday, a new development causes webmasters to change the way they optimize websites for search engines. To understand search engine optimization, it is important to understand the term Organic Search Results. An organic search result is a result generated by a search engine based on the keywords typed by the user, and an organic search result has nothing to do with paid advertising like Google Adwords. In essence, a webmaster cannot buy his way to better organic search engine results.
Search engine optimization is essentially improving the design, structure and content of a website to achieve higher organic search rankings. Although there are hundreds of aspects that constitute search engine optimization, there are a few basic terms involved in search engine optimization that need to be understood:
Link building
Google uses a unique algorithm to calculate the importance of a webpage with reference to other pages. Google counts the number of incoming links from other websites and then uses a |
|
Last Updated ( Tuesday, 29 January 2008 )
|
|
Read more...
|
|
Tuesday, 29 January 2008 |
More info...
By Ann Liu
 Online courses, or email courses are becoming increasingly popular for savvy Internet marketers to promote their products and services.
Those courses include short online presentations or emails with insightful information on a particular niche subject. The courses are usually offered in a multiple, short segments in order to keep students' interest in the topic. This type of advertising serves a useful purpose in terms of marketing campaign.
This article is discuss about how to creating and distributing an online or email course for the purposes of advertising your business.
The creation of online courses or an email courses should begin with a solid idea, it can be a series of educational articles that pertain to your business, which will be of interest to your potential customers. Educational email courses can sometimes be sold for profit themselves, however, if you are interested in using the courses as marketing tools to promote your business, then you should offering these courses free of charge in an effort to entice potential customers to purchase your products or services.
Determining the |
|
Last Updated ( Tuesday, 29 January 2008 )
|
|
Read more...
|
|
Monday, 28 January 2008 |
More info...
By Robert Burko
 Any business owner will always tell you that it is far easier to keep an existing customer than to acquire a brand new one. Often times a business will go to great lengths in an effort to ensure existing customers have a pleasant and positive experience, both so they come back for future purchases and so they will promote the service and/or product through word-of-mouth. Many company's are now taking advantage of the power of email marketing software as a key element in their marketing mix. Using email marketing software makes it a little easier to encourage past customers to come back for yet another purchase.
Email marketing makes it very cost effective to send out targeted direct email campaigns to all (or some) of your past customers. In addition, with the right email marketing program, this can all be accomplished within a matter of minutes, with no huge time sink or hidden costs. Whether an organization chooses to keep in touch with customers using their email marketing software by creating a monthly (or bi-weekly or bi-monthly) newsletter, or simply by sending |
|
Last Updated ( Monday, 28 January 2008 )
|
|
Read more...
|
|
Monday, 28 January 2008 |
More info...
By Ross Kernick
 Anyone who owns a website wants it to be extremely popular with high amounts of traffic that converts to new business. This is the always the case whether its a local service like Andrew Hill Salon, a big company like WH Smith or a national charity such as the PCRF (Prostate Cancer Research Foundation). By developing websites everyday, we have a vast understanding of not only design, accessibility and usability for a website but more importantly, search engine optimisation. Search engine optimisation is a very competitive area with every web site wanting to come on the first page for particular key phrases. Companies want the number 1 spot in Google as well as Yahoo, MSN and AltaVista - the major players in the search engine world.
Animation Technologies focus their web site optimisation both on-site and off-site optimisation on the search engine Google, the reason being, 72.8% of online users use Google as their primary search engine. It is also the case that if you get website optimisation right in Google - gaining a high page rank - it is often |
|
Last Updated ( Monday, 28 January 2008 )
|
|
Read more...
|
|
Sunday, 27 January 2008 |
More info...
By Suzanne Bucciarelli
 The latest buzz word in marketing is "Conversation Marketing." Without ever hearing about conversation marketing until recently, this is the way that I prefer to get a message out about something that I'm endorsing or yes ... if you want to hear the dirty word ... selling. The phrase that really stood out in my mind was "All marketing is a conversation."
"The awful truth about marketing is that it broadcasts messages to people who don't want to listen... much of business communication is written in contrived and artificial language, supposedly designed to impress, but actually signaling just how impersonal the firm and its professionals are."
I see so many of the long, hypey big red lettered sales letters and still wonder how that type of marketing can be successful. I know that many "gurus" use them and make money, but in my opinion, you aren't reaching a large part of the market through this method of communication. Basically, you're reaching an audience who is looking for a "dream in a box" solution and willing to |
|
Last Updated ( Sunday, 27 January 2008 )
|
|
Read more...
|
|
Sunday, 27 January 2008 |
More info...
By Dr Alex. Davidovic.
 For smaller players traditional advertising via newspapers, radio and TV has become prohibitively expensive. Solution? Enter original and unusual. Remember half.coms message in urinals, Dont piss away half your money head to half.com? Humorous, orFor smaller players traditional advertising via newspapers, radio and TV has become prohibitively expensive. Solution? Enter original and unusual. When it comes to unusual, even bordering on outrageous, the half.com campaign immediately comes to mind. They advertised in urinals with the message Dont piss away half your money head to half.com. Humorous and original and it worked! At DrAlexMarketing.com we did not go as far as urinal advertising, but opened an entire new marketing channel. People love playing free online games, so we put together 1,500 games, some articles and news feeds and on 1st of October 2007 launched www.FinestFreeOnlineGames.com. After applying a mix of Internet marketing strategies, FinestFreeOnlineGames.com became the site number 711,120 in the world by traffic after the first 30 days, and two weeks later climbed to 551,356. With the large number of visitors secured, we were now ready to offer game sponsoring to |
|
Last Updated ( Sunday, 27 January 2008 )
|
|
Read more...
|
|
Saturday, 26 January 2008 |
More info...
By ERIK GIFFORD
 After you have decided to enter the world of multi-level marketing, there is large host of products and affiliate companies available from which to choose. Research and select a company that is respected and preferably has a world-wide appeal. This will guarantee a wealth of potential customers.
Select a non-seasonal product and marketing affiliate that a lot of people use. Excellent examples of these types of programs and products may be found in the health/ beauty fields and also in supplemental dietary products. Products such as vitamins and dietary food products fit this bill. These health and wellness products are very popular and the affiliate marketers that represent them are often very pleased with the results.
After settling on a particular line or type of products to sell, it is necessary to "brand" these offerings with your business name. You want be the business that comes into a customers mind every time they think of or hear the names of any of these products. Establishing yourself as an expert in the uses of these products is possibly the best and easiest |
|
Last Updated ( Saturday, 26 January 2008 )
|
|
Read more...
|
|
Saturday, 26 January 2008 |
More info...
By Cheow Yu Yuan
 Search engine marketing is one of the most effective ways to reach out to your target audience, thus promoting your products or services. As we are now in the recommendation age, people always seek out recommendation through the Internet, either from blogs, forums, social networking sites, or even search engines.
When a person keys in the keyword "computers" in Google, he or she is most likely looking for a trustworthy computer company to buy a computer from. If your company sells computer, you will definitely want your site to "be recommended" by ranking well in either the paid or organic listings.
To have an effective search engine marketing campaign, you need to utilize both the organic and paid listings on search engines. For a company which is just starting out to optimize its site for good organic listings, it should also consider tapping on the immediate exposure made possible from paid listings. As search engine optimization takes a longer time to show results, company should use paid listings to target keywords that are being optimized at the moment. This will |
|
Last Updated ( Saturday, 26 January 2008 )
|
|
Read more...
|
|
Friday, 25 January 2008 |
More info...
By Cheow Yu Yuan
 Blogging is a good way to interact with people on the Internet, be it they are your friends, clients, prospects, or fans. This is because a blog allows readers to post comments and respond to what you write. It also adds a personal touch to your content which is important if you want to create a list of loyal readers.
Other than interactivity, blog also allows you to get more targeted traffic from the major search engines. You should write your blog posts strategically so that they are optimized for certain keywords that are related to what the blog posts are about. If a blog post is keyword-rich, it will stand a higher chance to get rank well on search engines organic listings for that keyword.
If your blog is about search engine marketing, one of your posts about search engine optimization may get to rank well organically in search engines, driving people who are interested to find out more about optimization to your blog post. In this case, you will be always able to drive new |
|
Last Updated ( Friday, 25 January 2008 )
|
|
Read more...
|
|
Friday, 25 January 2008 |
More info...
By Albert Alexander
 Establishing your own E-commerce site is not like what it used to be. There are thousands of competition that is all too willing to get a bigger share of the pie. Every scheme and method you can find to augment your sales would be very beneficial.
We have got to admit to ourselves. Most of us are into it for the money. We are not going to waste our time and effort just for the fun of it. Many sites would not wait until hell freezes over just to see their profits. While there are some who takes things lightly there are always those who would rather see profit any given day.
It is common knowledge that without traffic we have no business. Like any business, without any customers you don't get sales. Traffic represents all the people that gets a chance to see what you have to offer. The more people who see your products the more people there would be to buy them.
Nobody puts up an E-commerce site that doesn't expect profit. We have a startup capital |
|
Last Updated ( Friday, 25 January 2008 )
|
|
Read more...
|
|
Thursday, 24 January 2008 |
More info...
By Albert Alexander
 An opt-in list can be quite crucial to any site or internet based company. Even for a small venture such as a niche profit site an opt-in list can make a world of difference and also add some extra income for your pocket. Rarely would you see an e-commerce site, big or small, that is without an opt-in list.
An opt-in list allows for a company to market their wares and site via an e-mail. With an opt-in list, a site and a subscriber consent to sending and receiving a newsletter from your company. Through this, you can keep your subscribers abreast of what is currently available in your site as well as whatever is coming out.
And because there is mutual consent between the two parties, any mail sent to the list is not considered as spam mail. There is a great number of successfully read promotional materials such as catalogs, newsletters and such that are sent because the subscribers themselves have signed up for them, meaning, they do want to be sent those items.
Building a |
|
Last Updated ( Thursday, 24 January 2008 )
|
|
Read more...
|
|
Thursday, 24 January 2008 |
More info...
By Rick Lim
 In the past I have found that consistency pays off. In life, showing up to school everyday or work, thats consistency. This pays off in the simple fact that, if your there, then maybe you will accomplish something. Now online marketing or MLM is simply the same thing. If you treat it as a job that you dont care about, and sometimes show up and sometimes dont. Well i'm sure you know where I'm going with this.
You need to be consistent with home business' to succeed. If you look at the stats, your going to find that many people need to see an ad about 7 times before they click on it. with that being said, putting an ad out once a week on three sites is going to get you no where. I cannot stand it when people tell me they have tried everything and cannot make any money. Here is why, I make money, and I give you the exact day plan that I do. So if you do what I do, dont |
|
Last Updated ( Thursday, 24 January 2008 )
|
|
Read more...
|
|
Wednesday, 23 January 2008 |
More info...
By jeansdeal
 It is essential to have a website to sell a product online. Even if that is a minisite with only one page, it must still be there. Without a website you have no platform from which to sell. Even an offline marketer needs a shop, stall or barrow to display their wares and to sell from. There is a range of website options available these days that makes internet marketing so much easier than it was at one time.
Web hosting options range from free websites that come with products ready to sell, through inexpensive options at less than $10 monthly to full blown hosting packages offering everything needed to run a modern internet business. Which you choose is up to you, but keep in mind that you will require an email service that is related to your business, and an autoresponder to automated procedures such as replying to email enquiries, and sending regular emails to a large number of people. You will also need a checkout system and a means of accepting credit card payments. You can also get all this options for |
|
Last Updated ( Wednesday, 23 January 2008 )
|
|
Read more...
|
|
Wednesday, 23 January 2008 |
More info...
By Rick Lim
 Beware of the Fluff. They seem like great companies, they have a good sales pitch and their comp plan looks good too. They have big corporate offices and have been around for years. Isn't that good? Any company out there that sells products like lotions, potions, pills, miracle juices or miracle gas saving products usually doesn't work for the average person for many reasons.
Those companies usually make most of their money from you, the distributor, not from selling the products. They have you on auto ship, so you are their income.
They only pay about 2% to 15% so many levels deep. They will tell you that when you fill the matrix, you won't have to do anything and youll be making 20 to 40k a month. The truth is, there are so many loop holes to their comp plans that no body ever reaches those levels. You either will have too many people on your left, but not enough on your right side to make the higher level payouts. |
|
Last Updated ( Wednesday, 23 January 2008 )
|
|
Read more...
|
|
Tuesday, 22 January 2008 |
More info...
By Donald Mitchell
 I have always found that the world pretty neatly divides itself into those who understand and act on optimizing performance of almost everything they come into contact with . . . and those who ignore optimization. Maintaining automobile and motorcycle tire pressures is a good example.
Keep your tires at the right pressure and you gain advantages: The ride is smoother; your brakes work better; you are less likely to have a blowout; fuel economy is better; and the tires last longer. Many filling stations offer free air to inflate your tires. Invest about a dollar into an air pressure gauge, and you have everything you need to benefit.
It will help, though, if you remember that air pressure varies with altitude and temperature. You will need to deflate tires when you suddenly encounter hot days in the mountains and inflate tires when you experience cold days at sea level.
How much time will it take? You will probably spend less than 15 minutes a year unless you have a leaky tire. Yet most people can |
|
Last Updated ( Tuesday, 22 January 2008 )
|
|
Read more...
|
|
Tuesday, 22 January 2008 |
More info...
By James Reilly
 The Benefits of Advertising on IOW Freeads Savvy businesspeople and Online marketers who market on IOWFreeads are able to gain a great deal of benefits from this advertising option. IOWFreeads is an online portal where users can exchange information, buy or sell items, seek jobs or even find friends or romantic partners. There are a number of benefits to advertising on IOWFreeads. Two of the most important benefits are the affordability and the ability to reach a large audience. This article will focus on these two benefits and will also offer advice on ensuring your advertising is not just reaching a large audience but is reaching your target audience.
The Price is Right
Consider the cost of advertising on IOWFreeads versus advertising on other websites and there is simply no comparison. The vast majority of IOWFreeads postings are available free of charge to those who use the website.
This means all commercial advertisements for products and services are listed free of charge. Affiliate marketing, which offers business owners the ability to only pay the affiliate when the advertisement generates |
|
Last Updated ( Tuesday, 22 January 2008 )
|
|
Read more...
|
|
Monday, 21 January 2008 |
More info...
By James Ingram
 Matching the best products to the right people is the way marketers create an effective marketing campaign. Every individual has his or her own likes and dislikes, needs, wants and financial situation. If someone likes to play golf, they may be likely to do other golf related things. Perhaps scrap-booking or scuba diving really gets their blood going; everybody is different. The differences that divide people are what helps marketing professionals create targeted campaigns for business owners and non-profit organizations.
In the marketing industry, differences among people "consumers" are described in demographics that include peoples' age, marital status, home ownership, car ownership, lifestyles, hobbies and more things than can fit in this paragraph. The reality is that all this information is stored in databases that hold many pieces of information that is used to deliver a marketing offer in the form of a phone call, email or mailing piece.
How can this help me? You ask. In simple terms, let's say you have a proven product or service and you want to market it to consumers, your customer base needs some |
|
Last Updated ( Monday, 21 January 2008 )
|
|
Read more...
|
|
Monday, 21 January 2008 |
More info...
By Donald Mitchell
 Most people imagine that customers and beneficiaries are always eager to improve their situations. A close look at those who need the most help reveals how untrue such imaginings are.
Social workers anywhere in the world will tell you that they spend most of their time trying to persuade those who need help to seek the right aid. Those who are poor, ill, abused, unemployed, and overwhelmed have such strong negative emotions about their circumstances that they often reject helpful choices because these people don't believe anything can be done.
In the business world, a perceived slight that occurred decades before may cause a potential customer to shun a valuable offering. In any context, the manner in which an offering is made will disproportionately affect how people perceive the offering's appropriateness for them.
Let's consider organizational names and descriptions as a starting point for our investigation of misperceptions. Imagine that there are two appliance repair companies listed in whatever source you consult. One company calls itself "Mr. Fix-It" and the other calls |
|
Last Updated ( Monday, 21 January 2008 )
|
|
Read more...
|
|
Monday, 21 January 2008 |
More info...
By Demetrios Tzortzis
 Many people want to begin online marketing strategies but have no idea where to start. One great way to begin your endeavors for developing an online wealth production system is to utilize the powerful social networking entity known as MySpace. MySpace can save you tons of time, energy and money in the process of branding yourself and/or your business. Branding means everything in marketing online. You have to establish yourself as an expert with integrity.
MySpace can help you achieve your goals because it gives its 50,000,000 viewers a day a chance to get to know you. You can show them your picture. You can upload videos. You can talk to them and tell them about what you're offering them. When people can get a look at you and listen to you speak to them, it goes a long way in establishing your online presence. Here are some useful tips to help you make the most of MySpace:
1) There are a lot of spaces to choose from on MySpace. Make your |
|
Last Updated ( Monday, 21 January 2008 )
|
|
Read more...
|
|
Monday, 21 January 2008 |
More info...
By Donald Mitchell
 Many potential beneficiaries and customers are ignoring you because they don't know enough about you to consider what you offer. Busy lives and schedules allow relatively little time for searching out better alternatives -- except when it seems there is no choice but to do so.
You, like your potential customers and beneficiaries, know relatively little about the businesses and benefit organizations in your immediate vicinity. If you doubt that, make a list that details everything you know about every such organization you can think of within a 5-mile radius of your house. Then go for a drive and notice how many organizations you didn't even remember to put on your list.
Let's consider some of the most common causes of such harmful ignorance. The barriers to knowledge include how our brains work, the psychology of being too easily satisfied, challenges with finding useful information, and a misguided understanding of what needs to be learned. When you overcome these barriers, you can quickly find yourself becoming aware of and employing vastly more advantageous choices.
Your Reticular Activating System creates |
|
Last Updated ( Monday, 21 January 2008 )
|
|
Read more...
|
|
Sunday, 20 January 2008 |
More info...
By Jo Han Mok
I find it quite hard to say, although Internet marketing is a fun and awesome way to make money online, most marketing beginners or apprentices give up within three to six months after trying out Internet marketing.
This may be due to the lack of passion and interest in this system. This is because of all the strategies that they have tried and implement, it just doesn't seem to work the way they wanted it to be.
Is this the person that you are?
If you're guilty, I seriously need to teach you a couple of lessons of Internet marketing that you NEED to understand.
It is time that you stop being this person with this mindset, because in business, you have to be positive thinking and hardworking when you want to pursue something good that might happen in your life.
1. Patience is a Virtue
Be patient. Internet marketing needs at least six months to a year to properly blossom into a fully matured business. Most people are led in by scams and get-rich quick schemes, making themselves impossible to |
|
Last Updated ( Sunday, 20 January 2008 )
|
|
Read more...
|
|
Sunday, 20 January 2008 |
More info...
By Jo Han Mok
 Deciding when to end an marketing campaign is one subject which many business owners may struggle with on a regular basis. This decision can be difficult both in situations in which the campaign is enjoying a great deal of success and in situations in which the campaign is failing.
In general business owners will have to evaluate a number of different criteria to make this decision and there is no one specific formula which will work for all business owners.
In this article we will examine three different scenarios including a successful email marketing campaign which is approaching a logical conclusion, a marketing campaign which is failing and a successful campaign which may be able to run indefinitely.
First we will examine the case of a successful email campaign which is approaching a logical conclusion. In some cases it may be logical for a business owner to conclude his email marketing efforts. The most obvious example is a campaign which is focused on achieving a specific goal and not selling products or services.
For example | |
|
