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Kellogg gets 'C' grade for marketing to children (Battle Creek Enquirer) PDF Print E-mail
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Thursday, 11 March 2010

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A nutrition group rates cereal giant Kellogg Co. better than most food companies for the restrictions it places on marketing to children.


The E-commerce Pattern: Core Conversion Marketing Strategies (Search Engine Land)

The third of the five core conversion marketing patterns is the e-commerce pattern. The two patterns Ive already discussed are the Brochure site and the Portal site . As a refresher, the Brochure pattern is a known as the sales support pattern.


Most firms get 'F' for kid food marketing (UPI)

WASHINGTON, March 10 (UPI) -- Three-quarters of U.S. companies got an F for having weak or no policies in regard to food marketing aimed at children, a non-profit group says.

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Last Updated ( Thursday, 11 March 2010 )
 
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